As SAIEA, we are excited about the year ahead and the opportunity to grow with you as we expand into global markets through new initiatives, partnerships, and trade opportunities. To kick off the year, we invite you to participate in AfriAlly - a new collaborative market-access platform connecting African exporters with global buyers and strategic partners. AfriAlly is designed to help merchants scale beyond borders through curated partnerships and practical trade facilitation. AfriAlly is delivered in partnership with Chiefdock, a China trade-enablement platform supporting exporters with market intelligence, buyer matching, and structured pathways into the Chinese market.
If you are interested in participating, please reply to: info@afrially.com to indicate your interest. Our partners at Chiefdock will then contact you with next steps.
AfriAlly is Africa’s official B2B virtual showroom connecting African merchants with verified buyers in China. The platform showcases export-ready products and supports market access and trade facilitation.
AfriAlly is open to SMEs producing value-added including processed foods, condiments, vegetable oils, dried foods, beverages, and other export-ready consumer products.
Onboarding is free for qualifying merchants. Additional services may be introduced at later stages, depending on buyer and trade requirements.
No. Registration does not guarantee sales or orders. It provides increased visibility to verified Chinese buyers actively sourcing African products.
Your product details will be used to:
To ensure your products are displayed accurately and professionally, the following information is required for each product:
Products should be commercially produced and scalable. Full export documentation may only be required once an order is confirmed, depending on the product.
Yes. All foreign food manufacturers exporting to China must have a GACC registration number (General Administration of Customs of China). This is a mandatory requirement enforced by Chinese Customs.
Manufacturers must register on the official Chinese Customs platform:
http://credit.customs.gov.cn/
Once an order is confirmed, certain products may require compulsory certificates from relevant government departments, such as:
Requirements vary depending on the commodity.
Yes. AfriAlly offers end-to-end trade support, including buyer coordination, sample handling, logistics guidance, and market insights.
